Welcome to Sharpbetting's Privacy Policy. This document outlines how SharpBetting Intelligence Ltd (referred to as "we," "our," or "us"), processes and protects the personal information collected from individuals visiting our website www.sharpbetting.co.uk. Please read this policy carefully to understand how we handle and process personal data we collect via www.sharpbetting.co.uk, and how we keep it safe. 

Our Commitment

We adhere to the principles and requirements of the General Data Protection Regulation and the Data Protection Act 2018, ensuring that your personal data is:

- Lawful, fair, and transparent.

- Used for specified, explicit, and legitimate purposes.

- Adequate, relevant, and limited to what is necessary.

- Accurate and kept up-to-date.

- Retained only for as long as necessary.

- Secure and protected.

Information We Collect

We collect various types of personal information, including email subscription data (name, email address), technical information (IP address, browser details), and data provided via website contact forms or emails. 

If you enter information within our website contact forms, or contact us directly via your email address, we will process information about you to respond to your query. We rely on our legitimate interest to process your information for this purpose. 

When you are on our website, we will automatically collect the following: 

Technical information, including the Internet Protocol (IP) address used to connect your computer to the Internet, your login information, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform;

Information about your visit, including the full Uniform Resource Locators (URL), clickstream to, through and from our site (including date and time), page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks and mouse-overs) and methods used to browse away from the page.

We also rely on our legitimate interest to process your information for this purpose

Note: SharpBetting does not collect any payment data, any bets placed via any bookmakers are processed through their own platforms, please check their websites for their privacy policies. 

How We Use Your Information

- Email Subscription Data: We process this data to provide you with our subscription services, basing our actions on contractual necessity.

- Website Data: We collect technical information to improve our website, relying on our legitimate interest for processing.

- Cookies: We use cookies for site functionality, relying on legitimate interest for essential cookies and asking for consent for non-essential ones. This helps us to provide you with a good browsing experience and also allows us to improve our site. We also use cookies to measure the effectiveness of our advertising activities. Where we use cookies that are essential for the operation of our sites, we rely on our legitimate interest as our legal basis to process this information and we ask you to consent to our use of non-essential cookies. For detailed information on the cookies we use and the purposes for which we use them see our Cookie Policy.

- Marketing Data: We seek your consent to send you marketing materials and honour your preferences. You may cancel this at any time by following the instructions in the marketing communications (unsubscribing). Our basis under law for processing your personal data in this way is consent. You may also send requests about your contact preferences and changes to you information including requests to opt-out of sharing your personal information with third parties by emailing hello@sharpbetting.co.uk.

Data from Third Parties and Third Party Applications

We use tools offered by third party services, such as Facebook and Twitter, to send data about actions users take on our site and to place our ads on other websites you may visit. These third party services may set cookies to provide measurement services to us about our advertising campaigns or to target ads. We also link to certain third party sites and applications, from our sites and use the personal information we get from these third parties, to help understand your needs and provide you with better service. Our basis under law for processing this data is legitimate interest.  Please note, that if you click on a link to another site or application from one of our sites, the third party website will impose its own terms and conditions and privacy policies on your activities on their site. We do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.

Data Sharing

Who do we share your personal information with?

Members of Sharpbetting, business partners, suppliers and sub-contractors for the performance of any contract we enter into with them or you. If third parties process data on our behalf, they won’t use your personal information for their own purposes and we only permit them to use it in accordance with our instructions and the law; Advertisers and advertising networks who use aggregate information about our subscribers and website users (for example, we may inform them that 500 men aged under 30 have clicked on their advertisement on any given day) to select and serve relevant adverts to their target audiences;

Analytics and search engine providers that assist us in the improvement and optimisation of our site;

Prospective sellers or buyers of our business or assets in the event we sell, buy or merge our business and assets;

Relevant authorities or regulators, where we have a duty to comply with any legal obligation.

Where do we store your Personal Information?

All information you provide to us is stored on our secure servers which are located within the EU. We do not share your personal data outside the EEA.

Data Security

We employ robust security measures to protect your data. While we strive for complete security, please note that internet transmissions are not entirely secure.

Keeping Data

We will only keep your data for as long as we need for the reason we have collected it.. If you unsubscribe, we will retain your data and the nominee data for 12-months after you leave us in order to allow you the opportunity to retrieve information from us and to allow us to fulfil our obligations. In certain circumstances, we may retain data for longer if we have a legal or regulatory obligation to do so.

Your Legal Rights

You have several rights concerning your personal data, including access, correction, erasure, objection, data portability, and withdrawal of consent. If you have any concerns, contact us at hello@sharpbetting.co.uk.

These rights are as follows:

Right to request access to your personal information – you can request a copy of the personal information we hold on you;

Right to request correction of your personal information – if any personal information we hold on you is incorrect, you can request to have it corrected;

Right to request erasure of your personal information – you can ask us to delete your personal information in certain circumstances;

Right to object to processing or restrict processing of your personal information – you may object to our processing of your personal data in certain circumstances;

Right to request the transfer of your personal information – to provide you, or a third party you have chosen, with your personal information; and

Right to withdraw consent – where we process your data on the basis of consent, you can notify us that you want to withdraw consent any time.

If you have any data protection complaints, you may contact the Information Commissioner’s Office (ICO) by post at Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF. Email: casework@ico.org.uk Telephone: 0303 123 1113 We’d like to try and help with any concerns you may have before you contact the ICO, so please get in touch with andy@andysbetclub.co.uk in the first instance.

Contact Us

For any inquiries or concerns about this Privacy Policy, email us at hello@sharpbetting.co.uk.

Changes to Policy

We may update this policy, notifying you of significant changes via email. Stay informed by checking this page periodically.

Thank you for entrusting Sharpbetting with your data. Your privacy and trust are of utmost importance to us.